Shipping container event spaces give brands a bespoke way to serve guests, showcase products, and create memorable experiences. Custom containers and mobile marketing trailers offer portable, branded environments, but their layouts, mobility, and applications differ. Choosing the right format is crucial when considering the goals of your event. There are several differentiators between the two, each depending on your planned audience experience and site requirements.
BoxPop® custom shipping containers are ideal for semi-permanent installations, where the container will be in place throughout a multi-day or long-term installation. A wide range of sizes and extensive customization options are available to fit out the container for its unique purpose, offering opportunities for rooftop decks, pergolas, custom truss systems, and several types of windows and doors. The base sizes for BoxPop® containers are 10-foot, 20-foot, and 40-foot configurations, with the option to join containers for even more floor space. When the custom container is ready to be moved to its next destination, the setup is still light enough to be towed without requiring a semi-truck.
TrailerBox™ models are fitted with built-in wheels and trailer tongue, making them ideal for mobile marketing activations. Their towable design allows for hook-up-and-go mobility between event locations, lightweight enough to be pulled by a pickup truck or large SUV. Specialty event trailers can serve both practical and experiential needs, with their expandable footprint and customizable design able to be used for any short-term or mobile application.
Both custom shipping containers and event trailers offer customizable, branded spaces for events and activations. With options for added foam sculptures, decals, banners, rigid signage, and more, both formats can be tailored to fit your brand. The main difference comes down to mobility and setup. Event trailers are built for hook-up-and-go mobility between locations, while custom shipping containers offer a larger footprint and more customization options for semi-permanent installations. For a professional opinion about which format works best for you, contact our team to start your event plan.
Review our Read Before You Buy Guide for more information about planning a container project.
Which special event trailer type fits your event needs?
Standard TrailerBox™ units are fitted with either a stage door or a flip-up serving window. Additional customization can also be performed to shape your event trailer into a bespoke structure that fits any event.
What are the benefits of container event spaces?
Container event spaces offer a distinct, customizable environment with a substantial footprint for branded experiences, product displays, and guest engagement with quick and easy setup and transportation.
What are some examples of container events?
Containers can support sports fan experiences, festival activations, pop-up retail, food service, branded product showcases, and more. The high potential for customization makes BoxPop® custom shipping containers suitable for many types of events.
What should you consider before installing a shipping container?
Consider your venue requirements, local permits, accessibility, utility connections, delivery requirements, and any necessary foundation or stabilization. Planning for these factors can help installations run as smoothly as possible. For logistics support, our BoxPop® team can plan and execute your shipping container installation.